Marketing and Popular Culture (COMM 457.3)

Recent/Current Offerings

Syllabus / Public content Section Term Instructor
COMM 457 02 January 2018 Barbara Phillips
COMM 457 02 January 2017 Barbara Phillips
COMM 457 02 January 2016


Explores Marketing's role in culture through reading about cultural theory and applying cultural theory to everyday cultural practices. Topics include meaning, identity, ritual, production, myth, and other cultural theories.


COMM 450.3 (Popular Culture Topic)

Permission of the department required.


COMM 352.3 and COMM 354.3


Students with credit for COMM 450.3 (Popular Culture Topic) or MKT 857.3 cannot take this class for credit.

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